Andrew Fox
“The Affiliate Marketing Millionaire”

Andrew Fox has been doing affiliate marketing for around 8 years and is earning substantial incomes on a consistent basis that has funded his millionaire lifestyle to enable him to buy Ferraris, a home on the beach and his latest acquisition; a $1.5M yacht.

Here are some key points to come out of this webinar.
Alex began by asking Andrew this question;”if you had to lose one or the other would it be your list or your yacht?”
Ans: the yacht, because you can get it back. The list is what enables you to get the yacht back.

What are the secrets of making money from a small list?
Ans. Know your stats, know how much each click is worth in affiliate commission.
Choose high value products or products with recurring income. The more money you can earn per click will enable you to buy traffic later.
You can always buy subscribers through PPC. By knowing how to monetize your campaigns, the subscriber you bought will earn you more in the long-term than it cost you to buy.

Be an authority: Your list must see you as an authority and when you promote a product your list they must know the product can potentially change their lives. While you can interact and share a joke etc. you must not become too involved with your list.

How to squeeze your list without bursting it: Pick products that are related to your niche list. Do not over-promote. Andrew probably promotes between 2 to 5 products per month. He only offers bonuses every 4 to 12 weeks. Consider which products to promote, it is not always wise to promote the product that everyone else is promoting, better to promote a hot-selling product a week later after everyone else has squeezed their list, hence TIMING!

Why create a bonus?
1. Gain leverage
2. Reason to buy
3. Deliver value above the product being promoted
4. Must be relevant to the product promoted

Killer e-mail campaigns:
Alex has copied Andrew’s email campaigns to begin with and now follows the same system but adds his own personality and story.
Model other successful campaigns. See Andrew’s product ‘Affiliate X-Factor’. Follow a system that woks.

How would you maximize open rates?
Choose short snappy subject lines. Choose key words that work, but do not use the same word too often. E.g. the word “urgent” works well but do not use it every time or your list will switch off.

Web 2.0
Social media sites enable you to interact and become a helper to those that need help. A line has to be drawn between friendly and firm. You need to call people to action. Limit bonuses etc.

Andrew recommends promoting products that have a recurring affiliate income. This can produce a more consistent income.
If you do not have a product then create one, or pay for advertising another product or go to blogs and forums to attract traffic to your promotion. Use signature files to show the link to your promotion site.

Tip: Use a popular term/product name to e.g. ‘mass control’ to attract traffic to your blog/social networking site.

As always if you have found anything useful from this post or you disagree on any point; please leave a comment.

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